A new Maserati vehicle in the sport luxury SUV segment will represent a natural direction for Maserati to enlarge its product range and strengthen its presence in the sport luxury market.
Maserati unveiled at the Frankfurt Auto Show today its new sport luxury SUV, the forerunner of the future Maserati range, creating at once discontinuity by entering a new segment.
The idea of a sport luxury SUV is naturally not totally new to Maserati. Many will remember the Kubang concept that was unveiled at the Detroit Auto Show in 2003.
Today potential synergies with sister brand Jeep are the important catalyst for Maserati’s own interpretation of a sport luxury SUV.
New-generation high-tech Maserati proprietary engines will be designed in Modena by Paolo Martinelli – Head of the Maserati Powertrain Department and for nearly 30 years at Ferrari, where he also served as engine chief of the Formula One racing team – and will be produced in Maranello by Ferrari. An AT 8 speed automatic transmission and specific performance settings such as suspensions, brakes, steering will be exclusively developed in Modena for the Maserati sport luxury SUV.